Capital One Radio City Christmas Spectacular Sponsorship
Capital One was the presenting sponsor for the Radio City Christmas Spectacular for a number of years while I was working as an Art Director for the Bank’s internal creative agency. The project included in-store signage and marketing materials for over 250 bank branches in the New York / New Jersey region, a landing page, web banners, and event tickets. It was a massive co-branded undertaking and included a large number of stakeholders from both Capital One and Radio City.
In-Branch
Window Cling (20x27in)
Floor Vinyl (15x20in)
Installation Guide
Stand-Up Santa (5.5ft tall)
Sweepstakes Entry Box
Take One (6.5x8.5in)
Out Of Home
Lightbox Poster (28x48in)
Ticket Artwork
Direct Mail
Direct Mail Sweepstakes Buckslip (8.25x5.5in)
