Craft Barbers Logo & Branding
Craft Barber Shop has become a local Long Island staple. When owner Rick Garzon decided to start his own shop, we consulted about what it should be called and how it should look. The name “craft” came about from the unique idea Rick had of offering a free pint of local craft beer with every haircut. Combine that with the craft of haircutting and it was a can’t miss brand name for the new company. We wanted the brand to have an upscale, timeless look and Rick had sketched out a simple script logo idea. I took his sketch, cleaned it up and created what we see below.
Logos
Color Palette
Brand Black |
Brand White |
Fonts
Custom script typeface
Roboto Slab Light
Roboto Slab
Roboto Slab Bold